From efficiency to impact

Rethinking work value in an AI world

We’re in an era of evolving work models, global connectivity, and AI empowerment.

Yet, this shift has led to fragmented workflows, endless notifications, and cognitive overload for many businesses. While productivity remains a priority, simply implementing AI won’t guarantee success - how you use it will.

To move forward, we must move beyond the outdated belief that busyness equals productivity and define what true impact looks like. Today, meaningful work isn’t about checking off more tasks - it’s about reducing fragmentation, automating the mundane, and enabling people to focus on high-value work that drives real business outcomes.

This summit from Zoom explored how leaders and teams can rethink AI-powered efficiency - not just to work faster, but to work better. Through compelling conversations with industry experts, we’ll uncover the mindsets, habits, and strategies needed to turn AI into a force for focus, creativity, and strategic growth.

Redefine the true value of enhanced productivity

Get a fresh perspective on productivity in the modern workplace from Zoom. In this recorded virtual conference, you'll get:

  • Move beyond traditional definitions of efficiency A fresh perspective on productivity – Move beyond traditional definitions of efficiency by adopting a new mindset, habits, and tools to quantify and monetise productivity gains.
  • Strategies for sustainable work – Shift the focus from busyness to meaningful, high-impact work using AI to reduce fragmentation, streamline workflows, eliminate task fatigue, and help teams stay aligned, connected, and productive.
  • Real-world examples of AI-driven workflows – Learn from organisations that have successfully redesigned their workflows to improve focus, innovation, and long-term value.

>Redefine the true value of enhanced productivity
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